Beyond Easter Sunday: 5 Ways Texting Can Keep the Momentum Going
Easter Sunday is one of the most attended church services of the year, bringing in a mix of first-time visitors, occasional attendees, and dedicated congregants. It’s a day filled with celebration, hope, and the power of the resurrection. But after the excitement fades and the attendance surge settles, the real challenge begins—how do you turn that one-time experience into ongoing engagement?
The answer: text messaging. A simple, well-timed text can make all the difference in keeping people connected and guiding them toward deeper relationships with the church and their faith.
Here are five powerful ways texting can help sustain the momentum of Easter and nurture long-term engagement.
1. Follow Up with a Personal Touch
A personal follow-up message can turn a visitor into a returning guest. A personalized text from a Pastor can create an immediate sense of connection. Sending a thank-you text makes attendees feel seen and appreciated, reinforcing the warmth they experienced on Easter Sunday.
Example: “We’re so glad you could make it to our Easter service! We’d love to stay connected. Let us know how we can support you!”
For first-time visitors, a simple check-in message can open the door to continued engagement. If your church uses automation, workflows can be set up to ensure every attendee gets a message while maintaining a personal touch.
Pro Tip: Automate thank-you texts, but personalize responses when people reply. A heartfelt response can make all the difference.
2. Invite Them to What’s Next
Easter is just the beginning—give people a reason to return! Many visitors are open to exploring faith further but may not know what’s available. Sending a text with clear next steps makes it easy for them to stay engaged.
Example: “Easter was just the start! Join us this Sunday for [SERIES NAME], where we dive into [TOPIC]. Hope to see you there!”
Beyond Sunday services, invite them to an upcoming event, small group, or new Bible study. Making the next step clear and accessible increases the likelihood that they’ll stay connected.
Pro Tip: Include a link to RSVP or learn more for any of your Church's upcoming events—it reduces friction and makes taking action simple.
3. Create a Two-Way Conversation
Engagement isn’t a one-way street—it’s a dialogue. By inviting attendees to share their thoughts, ask questions, or submit prayer requests, you create a culture of connection and care.
Example: “We’re so glad you joined us for Easter! How can we pray for you this week?”
Encourage responses and have a system in place to follow up. If someone asks a question about faith, responds with a concern, or shares a prayer request, make sure they receive a reply that fosters deeper connection.
Pro Tip: Use a digital Prayer Inbox to keep track of requests and follow up meaningfully.
4. Connect Them to Community
Many Easter attendees are looking for something deeper than a one-time church service—they’re looking for community. Whether it’s a small group, a volunteer opportunity, or a newcomer meetup, helping them find their place in the church makes long-term engagement more likely.
Example: “Are you interested in meeting new people and growing in faith? Our [Small Group Name] meets Wednesdays at 7 PM—come check it out!”
Make joining easy by using keywords like “GROUP” or “SERVE” that people can text to sign up.
Pro Tip: Segment your audience and send personalized invitations to groups that align with their interests.
5. Keep the Encouragement Going
Faith isn’t just for Sundays. Keep inspiring people throughout the week with devotionals, scripture reflections, or short video messages from the pastor. Consistent encouragement nurtures spiritual growth and keeps people connected to the church.
Example: “Midweek motivation: ‘He is not here; He has risen!’ (Luke 24:6) Hold onto that hope today! See you Sunday?”
A simple reminder of the Easter message can reignite the excitement and joy people felt on Sunday and carry them through the week.
Pro Tip: Use automated workflows to schedule weekly encouragement texts that keep faith top of mind.
Conclusion: Keep the Momentum Alive
Easter will be over before you know it, but engagement doesn’t have to be. A well-timed text can turn a visitor into a regular attendee and a curious heart into a committed disciple. Consistent, thoughtful communication can make all the difference in building a thriving church community beyond Easter Sunday.
Want to make post-Easter engagement easier? Try Gloo Messaging to automate, personalize, and maximize your outreach—all for free!